10 Tips For Growing A Trade Contractor Business Start-up

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Contractor businesses are the trades involved in a building construction. The specific jobs of contactors are preparation of site, plumbing, doing electrical works, and many others. For one to get a contract in a construction site, he/she ought to have specialized in specific activities. Though some people may apply the backdoor shortcut to get contacts, this may not apply in all sites. Contractors should learn the different types of strategies to use to get as many contracts as possible.

Here are some of the few tips that could help one build a contracting business.

1. Be available.

One of the easiest ways to build trust is by being present in moments when customers want to talk to someone. Customers want reassurance to know that they are dealing with a human being and not some robot connecting them at the other end of the call. Though it is not humanly possible to be present in the office at all times, one should try to at least answer the calls or have someone to do it on your behalf. If this is not possible, one can divert office calls to personal phones and call the customers as soon as possible.

2. Join an industry association.

We have seen that most professionals have unions; for example the doctors and teachers. The same case should apply to contactors. Join an association that helps you grow and also expands your networking. The benefit of joining an industry association is getting recommendations on the products to use and on the issue of charging clients for different jobs. In unity, there is a chance of moving forward.

3. Conduct marketing.

For marketing to happen, you don’t have to get a new client. The purpose of marketing your trade contractor business is to keep the profits running and helping to retain your current customers. In the digital world, one can market through different social media platforms to showcase the activities of your business.

4. Get more funding.

For starters, getting enough money to keep the business running may be tedious. One can also have customers who have delayed the payments and this may lead to financial constraints. However, an individual should not hesitate from getting extra money from loans and other credits. Make sure to have a thorough research on the credit institution. In addition to this, always keep your records in case of such needs.

5. Accept flexibility in your job.

For a contacting job, it doesn’t matter whether one is an expert or an armature. In most instances, contractors have not specialized in all areas. That is why they may need to call in other specialists to do another job. However, don’t be the kind that calls for extra hands in all extras. An example is repairing a broken water pipe when one is an electrician.

6. Hire people who are more knowledgeable than you.

By hiring a group of people with more skills and knowledge on a particular job, one gets to trust them with the job even in your absence. The other advantage is learning more from them throughout the job process.

7. Outsource if need be.

Sometimes one may get engaged with different contracts. Never overburden yourself in the name of killing two birds with one stone. You can decide to give the contract to another contractor. The same way, you cannot handle finances, personnel management, and be the manager at the same time.

8. Always be prepared.

As a contractor you need to be prepared right from the proposal. This includes including emergency money for faults that may come along the way. In the end, you don’t want to lose wither way.

9. Stay small until you rise.

Some contractors want to prove a point despite having a small business. That is why some hire more workers compared to the profits coming in. one should learn to keep to their lanes; do what you are capable of instead of straining too hard.

10. Don’t be available to all customers.

Truth is; some customers are better than others. Some customers are pure headaches. Have prior research on the customer before agreeing to their proposals. Your fellow contractors can help you in this.


Crontactor businesses give one an opportunity to make a lot of money. However, one should be careful with their dealings to prevent getting on the wrong side of the law. You should know that providing quality services give you a chance to get more customers since the building does most of the advertisement for you.


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Why It Is Better To Deal With SEO Resellers Than SEO Providers

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If you or your company has clients that are asking for SEO services, then you’re going to try to meet this need. Chances are, you may not have enough SEO expertise on your own. Hence, taking on the task by yourself can be a steep learning curve. Instead, many people are considering using SEO providers or SEO resellers. If you’re not sure which is better, here are a few reasons why a reseller program will be easier in the long run.

Catering to the Client.

If you decide to use SEO provider services, then your client is going to have to deal with your company and the SEO provider. Chances are, your client doesn’t want to have multiple companies working on their account, which is why they hired you. They want convenience and SEO reseller programs allow you to provide this. You can deliver the SEO results that they want within your own agency’s brand. Your client won’t even know that you’ve used an SEO reseller program and the digital marketing will be seamless.

Improved Productivity.

Most people have probably heard the phrase “too many cooks in the kitchen.” This phrase is true for almost every business. If your expertise isn’t SEO, then trying to manage your work in addition to that of an SEO provider’s is going to be a technical nightmare. You will find that it’s amazingly time-consuming and you may not end up with the best results. Both, you and your staff can enjoy more productivity by using an SEO reseller program that will provide the results you need without adding to your work.

Increased Revenue.

You want to grow your company’s profits and adding SEO services is a good way to achieve that goal. However, if you have to use an SEO provider, they are going to charge a significant amount for their services. With an SEO reseller program, the cost for the services that they provide is generally very low. You can increase your rates to double or even triple of what you have to pay. The result is that you get high profits without having to do any additional work.

Client Retention.

Finally, if you’re in a position where you’ve started to outsource SEO, your clients are going to catch this and decide to skip you altogether at some point. Many SEO companies offer multiple services, meaning they can provide a more comprehensive package to your clients. If you use a reseller program, you can provide more services without having to outsource the work to another provider. By keeping things in-house, you can have better client retention and lessen the chances of them going elsewhere.

If you are not positive where to go with the SEO services, these are just a few of the many reasons why it’s a smart move to use a reseller program. You’ll keep more clients and keep them satisfied over time. Many people find that they are more satisfied with reseller programs, so make the right choice for your company.


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Do You Have A Mission That Matters? 3 Key Tips For Creating Truly Inspiring Business Mission And Vision Statements

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by Ken Burke, author of “Intelligent Selling: The Art & Science of Selling Online“

Your vision and mission statements are the heartbeat of your entire business. Your business was likely born out of an audacious dream. Vision and Mission statements invite others to share that dream.

Tip #1 – Use the 4 ingredients of a Compelling Mission and Vision Statement.

You want your mission and vision statements to move people. Yet your business vision and mission should not only move people, but achieve four specific things for your customers, investors, as well as everyone who comes in contact with your business: direct, guide, inspire, and excite.

Your mission and vision should direct people, telling them where you’re headed and why they should follow you, support you, and invest in your vision.

You mission and vision should guide people, indicating what future you’re creating and where they are headed with you, as a partner, employee, or customer.

Your mission and vision should inspire people, creating a sense of awe or even magic about what you’re hoping to achieve, how you’re changing the world, or revolutionize an industry.

Your mission and vision should excite people, getting them energized about your idea, excited to be part of it, and optimistic about the future.

Tip #2 – Understand the Difference between a Mission and a Vision.

People often confuse vision and mission. Indeed, mission and vision statements have some qualities in common. Both your vision and mission illustrate that you have the ability to think big, beyond the day-to-day or just getting the doors to your business open. Investors might think you’re exaggerating but they don’t care that much because they want a vision-driven person.

Here’s how they’re different:

Vision Statement.

Your business vision statement describe where your business is headed. A vision statement is your big idea, it’s far-reaching, and you cannot know how you’ll reach it or get there at this point.  It’s the difference between saying that you’re going to “Open a fresh cut flower shop in my town,” versus declaring that you’re going to “Revolutionize the way flowers are delivered direct from growers at a fraction of the cost.”

Toyota’s vision statement is, “Toyota will lead the way to the future of mobility, enriching lives around the world with the safest and most responsible ways of moving people.”

Mission Statement.

Your business mission statement clarifies what your business will be doing day-to-day to achieve your big dream. A mission statement describes what your business plans to accomplish, what you’re setting out to do, what you’ll create, and the means to achieving your vision.

Toyota’s mission statement says what they are doing day-to-day:  “To attract and attain customers with high-valued products and services and the most satisfying ownership experience in America.”

Tip #3 – Know Yourself, Know Your Mindset.

Before you can get into a visionary mode, you must first understand where you stand in terms of your mindset.  Ask Yourself this question: “Where do I fall on the spectrum between risk-open and risk-adverse?”

Determine which of the four mindsets you have, then you can play to your strengths and alleviate your blindspots:

The Visionary.

A visionary mindset contains a blend of the other mindsets below, but its hallmark is that a visionary can see what others cannot see, is open-minded, and can be persistent and resolute about their vision.

The Pragmatist.

If you’re a pragmatist, you like being on the ground, “safe,” and you like practical, proven methods of achieving a goal. The pragmatist in you may resist visionary thinking because there isn’t a model or path to follow.

The Strategist.

If you’re a strategist, you are the type to take calculated risks and make plans that move you toward your goal, incrementally. You want a roadmap and you believe that a plan is the only way to reach a destination. The strategist in your may resist visionary thinking because you want to know how to get there — but no map exists for achieving a vision.

The Pessimist.

If you’re a pessimist, you’re the one who can quickly see the reasons why an idea isn’t viable. You spot flaws, risks, and issues lightning-fast. The pessimist in your may resist visionary thinking because you so readily see potential problems in the way.

By being aware of your mindset, you can encourage your mind to bypass its typical way of thinking and become comfortable with visionary thinking — even if you have to tell yourself you’re just “pretending” to be a visionary.

For more entrepreneurial insights, watch this video about how to Create Vision and Mission Statements for your business.


Ken Burke is a speaker, serial entrepreneur, mentor, and author. He founded eCommerce giant MarketLive in 1996, which he sold to Vista Equity Partners in 2016, and authored the online sales playbook, “Intelligent Selling: The Art & Science of Selling Online” ,as well as hundreds of industry articles. Ken earned his MBA in Entrepreneurship from the USC Marshall School of Business, which later awarded him the honor of Entrepreneur of the Year.


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Is Your Small Business Prepared for the Next Disaster?

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By Rieva Lesonsky

If there’s one thing that’s predictable about entrepreneurship, it’s that it’s unpredictable. In this special series, we’ll help you prepare for uncertainty, minimize risks, and protect your business.

The deadliest fire in California’s history is raging as I write this. But it’s far from the only natural disaster to strike the country this year. From deadly hurricanes and tornadoes to hailstorms and drought, multiple disasters each causing over $1 billion in damage have occurred in 2018. And after each event, we read heartbreaking stories of homeowners whose homes were damaged or destroyed and who don’t have the insurance coverage they need to rebuild or repair.

But homeowners aren’t the only ones who need to worry about disaster protection—small business owners do, too. According to FEMA, about 40% of small businesses affected by natural disaster never reopen their doors. In the wake of disaster, you may be unpleasantly surprised to discover that your business insurance doesn’t cover floods, earthquakes, or other severe weather events.

The good news: You can protect your business by combining a well-thought-out disaster plan with the proper business insurance. The Department of Homeland Security recommends business owners take these three steps:

Step 1: Identify your risks

What types of natural disasters are most likely to affect your region and your business? For example, because my business is located in Southern California, I don’t need to worry about severe winter storms but I do need to worry about wildfires and earthquakes.

Once you’ve identified the potential risks in your area, think through the problems they’re likely to create for your business. What will happen if

  • A disaster happens during business hours?
  • Your building is damaged or destroyed?
  • Your employees can’t get to work?
  • Your customers can’t get to your business?
  • Your equipment and computers are damaged or destroyed?
  • You lose power or phone service?
  • You lose your digital data?

Assess how each of these problems could affect your employees, your business, and your customers.

Step 2: Develop a plan

Next, develop your disaster plan. There are many resources to help you. For example, Ready.gov has Ready Business Toolkits to guide disaster planning for a wide range of situations.

Your plan should focus on

  • Protecting your employees
  • Protecting your customers
  • Protecting your physical plant and equipment
  • Protecting your data
  • Maintaining business continuity

Business continuity is one of the most important aspects of disaster planning, but it’s one that many entrepreneurs don’t think about. In the aftermath of a natural disaster, you may be unable to access your business location or equipment for days, weeks, or even months. How will you continue to serve customers if you don’t have a place to work or the tools to do so?

Setting up your employees so they can work remotely can enable you to keep your business running from anywhere. Using cloud storage and collaboration tools ensures you don’t have to rely on a physical office to get work done.

Another way to protect your business is to purchase the proper insurance coverage. Depending on your assessed risks, this may include flood insurance or other specialized coverage.

It’s also a good idea to purchase business income insurance. This coverage helps replace lost business income so that you can pay your expenses until your business is back on its feet again. Business income insurance can cover situations such as

  • Losing business income because your suppliers are out of commission
  • Losing business income because a key employee cannot return to work
  • Losing business income due to power loss or cloud service interruption

The Hartford’s Business Owner’s Policy (BOP) includes business income coverage for certain situations, and you can also add additional endorsements to your policy to cover the specific concerns of your business.

Step 3: Take action

Once you have your disaster plan and insurance protection in place, don’t just put your plan and policy in a drawer and forget about them. Talk to your employees about disaster preparedness and practice how you will respond to different disasters. Review your plans with the team on a regular basis.

Also, check in with your Hartford insurance agent at least once a year or after any major changes to your business. Your agent can help you review your business insurance coverage and ensure that it offers all the protection your growing business needs.

Disaster doesn’t have to stop your business in its tracks—as long as you take the time to do a little advance planning.

In partnership with The Hartford

About the Author

rieva lesonskyRieva Lesonsky is CEO of GrowBiz Media, a media and custom content company focusing on small business and entrepreneurship. Email Rieva at rieva@smallbizdaily.com, follow her on Google+ and Twitter.com/Rieva, and visit her website, SmallBizDaily.com, to get the scoop on business trends and sign up for Rieva’s free TrendCast reports.

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5 Things We Micropreneurs Really Want for Christmas

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As I’m making my holiday wish list on Amazon and sending it to my mother (Don’t judge! Don’t you wish your mom still sent you fuzzy socks for Christmas?), I’m thinking about those less tangible things I’d love someone to give me that are perfect for a micropreneur like myself (someone who operates a business on a very small scale).

If Santa is reading this, here are the things this micropreneur hope to find in her stocking on Christmas morning:

1. A sounding board

Micropreneurs can be lonely souls. We make all the decisions for our business, so we have to be confident that we’re doing the right thing. It can be exhausting sometimes.

I recently started a second business with a good friend, and let me tell you—having a partner (the right partner) makes for an incredibly different experience as a business owner! It’s wonderful to have someone to bounce ideas off of, who gets just as excited as I do about possibilities for our business . . . and is quick to put the kibosh on dead-end ideas.

Micropreneurs don’t necessarily need to take on business partners to benefit from this. All we need is a business-minded friend to listen to us once in a while, cheer us on, or tell us that we’re making a horrible decision.

2. A day off

I’m actually pretty good about taking time off, but I know that’s not always easy for most micropreneurs. After all, we are the business. If we aren’t there, it doesn’t function. Even if it’s just a fantasy to have a single day off without having to think about our business, let’s add it to the list. No checking email. No texts from our employees if we have them. Just a solitary day doing whatever we want.

3. A financial guru

Yes, I have an MBA and can manage my FreshBooks account, but I still don’t know if I could be smarter with my business’s money. (I suspect I could.) One of the best things I did a few years ago was to hire an accountant to help with my taxes. Rather than scrambling in April to pay a big tax bill, he’s helped me manage my taxes throughout the year, and he checks in come December to make sure I’m organized and on track for tax season.

But, Santa, maybe I need some kind of financial advisor, as well. Someone to tell me where to reinvest—or whether I’m taking too much (or not enough) salary. Someone to see the bigger picture that I usually ignore to ensure my business’s financial future. Yeah, that would be nice. Not sure how he’d fit in the stocking, though . . .

Other Articles From AllBusiness.com:

  • The Complete 35-Step Guide for Entrepreneurs Starting a Business
  • 25 Frequently Asked Questions on Starting a Business
  • 50 Questions Angel Investors Will Ask Entrepreneurs
  • 17 Key Lessons for Entrepreneurs Starting a Business

4. A boundless supply of new clients

I’m pretty happy to say I’m closing out one of my best years ever, but I don’t take that for granted at all. I know that, as a micropreneur, business fluctuates from year to year, based on the economy and how much marketing I do—not to mention, which direction the wind is blowing. I’ve never quite gotten accustomed to the ebb and flow, so it would be great if Santa would bring me more business than I think I can handle because, let’s be honest, we can always handle more!

I’m at that funny place in my business where I’m doing most of the work, though I do have a freelance writer and an editor who help. But if I had just a teeny bit more work coming in, I could justify hiring more help. So bring it, Santa. I’m ready to grow in 2019!

5. A gift basket

We micropreneurs work so hard, and we usually don’t stop to pat ourselves on the back. This is something I’ve tried to do deliberately in recent years. Each December I send my clients something nice as a thank you for their business. Some have been with me for around 10 years, so I want to show my appreciation. I do the same in the summer when Egg Marketing celebrates its birthday.

But I add one gift to the list: one for me. I mean, who else is going to buy me a fancy cheese basket? And I also do something equally cheesy: I write myself a note of appreciation, what I imagine my boss, if I had one, would say about all my hard work. It’s silly, but when I get that gift basket or cupcake medley, I always smile.

We micropreneurs, entrepreneurs, and all small business owners need to step back and look at the fruits of our labor more often. Even if you can’t afford to buy a fancy gift basket, buy yourself a bar of chocolate or a bottle of wine and just congratulate yourself. After all, you’ve created a business from scratch, and continue to ensure its success every single day.

I know that Santa may not bring me everything on my list, so I am proactive about giving these gifts to myself when I can. When there’s no one else to tell you that you’re doing a good job, the onus is on you. Happy holidays to all!

RELATED: 10 Essential Things Every Small Business Owner Should Do Before the End of the Year

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Django ORM Relationships Cheat Sheet

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Credits — author : Jez Timms; illustrator : Tatuna Gverdtsiteli

A cheat sheet for Django ORM relationships — version 2.1

I want to start this story with saying thanks to Mahmoud Zalt, who published a really useful article “Eloquent Relationships Cheat Sheet” about a year ago and also gave me permission to use the same structure/images/examples in my article.

  • One to One Relationship
  • One to Many Relationship
  • Many to Many Relationship
  • Polymorphic One to Many Relationship — Generic Relations
  • Polymorphic One to Many Relationship — django-polymorphic package
  • Polymorphic Many to Many Relationship — django-polymorphic package

One to One Relationship

Demo details:

In this demo we have 2 models (Owner and Car), and 2 tables (owners and cars).

Business Rules:

The Owner can own one Car.
The Car can be owned by one Owner.

Relations Diagram:

Relationship Details:

The Cars table should store the Owner ID.


class Owner(models.Model):

name = models.CharField(max_length=255)
class Car(models.Model):

name = models.CharField(max_length=255)
owner = models.OneToOneField(

Store Records:

car = Car.objects.get(id=1)
owner = Owner.objects.get(id=1)
# Create relation between Owner and Car.
owner.car = car
# Create relation between Car and Owner.
car.owner = owner

Retrieve Records:

# Get Owner Car
# Get Car Owner

One to Many Relationship

Demo details:

In this demo we have 2 models (Thief and Car), and 2 tables (thieves and cars).

Business Rules:

The Thief can steal many Cars.
The Car can be stolen by one Thief.

Relations Diagram:

Relationship Details:

The Cars table should store the Thief ID.


class Thief(models.Model):

# ...
name = models.CharField(max_length=255)
class Car(models.Model):

# ...
name = models.CharField(max_length=255)
thief = models.ForeignKey(

Store Records:

thief  = Thief.objects.get(id=1)
car1 = Car.objects.get(id=1)
# Create relation between Thief and Car.
thief.cars.add(car1,car2, car3)
# Create relation between Car and Thief.
car.thief = thief
# When we creating new car : 
car = Car(name = 'test name', thief=thief)

Retrieve Records:

# Get Thief Car  
# Get Car Thief

Many to Many Relationship

Demo details:

In this demo we have 2 models (Driver and Car), and 3 tables (drivers, cars and a pivot table named car_drivers).

Business Rules:

The Driver can drive many Cars.
The Car can be driven by many Drivers.

Relations Diagram:

Relationship Details:

The Pivot table “car_driver” should store the Driver ID and the Car ID.


class Driver(models.Model):

# ...
name = models.CharField(max_length=255)
class Car(models.Model):

# ...
name = models.CharField(max_length=255)
drivers = models.ManyToManyField(

Store Records:

# Create relation between Driver and Car.
driver  = Driver.objects.get(id=1)
car1 = Car.objects.get(id=1)
car2 = Car.objects.get(id=2)
# Create relation between Car and Driver.
car = Car.objects.get(id=1)
driver1 = Driver.objects.get(id=2)
driver2 = Driver.objects.get(id=3)

car.drivers.add(driver1, driver2)

Retrieve Records:

# Get Driver Car
# Get Car Drivers

Polymorphic One to Many Relationship

With Django’s Generic Relations

Demo details:

In this demo we have 3 models (Man, Woman and Car), and 3 tables (men, women and cars).

Business Rules:

The Man (buyer) can buy many Cars.
The Woman (buyer) can buy many Cars.
The Car can be bought by one buyer (Man or Woman).

Relations Diagram:

Relationship Details:

The Car table should store the Buyer ID and the Buyer table should store the relation between ID and Type.


from django.contrib.contenttypes.fields import GenericForeignKey
from django.contrib.contenttypes.fields import GenericRelation
from django.contrib.contenttypes.models import ContentType
class Car(models.Model):
    # ...
name = models.CharField(max_length=255)
    content_type = models.ForeignKey(ContentType,         on_delete=models.CASCADE)
object_id = models.PositiveIntegerField()
content_object = GenericForeignKey()
class Woman(models.Model):
    # ...
name = models.CharField(max_length=255)
cars = GenericRelation(Car)
class Man(models.Model):
    # ...
name = models.CharField(max_length=255)
cars = GenericRelation(Car)

Store Records:

man = Man.objects.get(id=1)
woman = Woman.objects.get(id=1)
# Create relation between buyer (Man/Woman) and Car.
car = Car.objects.get(id=1)
# Create relation between Car and buyer (Men/Women).
man = Man.objects.get(id=1)
woman = Woman.objects.get(id=1)
c = Car(name = 'test name',content_object=man)
c = Car(name = 'test name',content_object=woman)

Retrieve Records:

# Get buyer (Man/Woman) Cars
# Get Car buyer (Man and Woman)

Polymorphic One to Many Relationship

With package — django-polymorphic.

Demo details:

In this demo we have 4 models (Buyer, Man, Woman and Car), and 4 tables (buyer, men, women and cars).

Business Rules:

The Man (buyer) can buy many Cars.
The Woman (buyer) can buy many Cars.
The Car can be bought by one buyer (Man or Woman).

Relations Diagram:

Relationship Details:

The Car table should store the Buyer ID and the Buyer table should store the relation between ID and Type.


from polymorphic.models import PolymorphicModel
class Buyer(PolymorphicModel):


# ...
name = models.CharField(max_length=255)

class Man(Buyer):

# ...
name = models.CharField(max_length=255)

class Car(models.Model):

# Fields

name = models.CharField(max_length=255)
buyer = models.ForeignKey(

Store Records:

man = Buyer.objects.get(id=1) # or Man.objecets.get(id=1)
woman = Buyer.objects.get(id=2) # or Woman.objecets.get(id=2)
# Create relation between buyer (Man/Woman) and Car.
man.cars.add(car1, car2)
woman.cars.add(car1, car2)
# Create relation between Car and buyer (Men/Women).
c = Car(name = 'test name', buyer = man)
c = Car(name = 'test name', buyer = woman)

Retrieve Records:

# Get buyer (Man/Woman) Cars
# Get Car buyer (Man and Woman)

Polymorphic Many to Many Relationship

With package — django-polymorphic.

Demo details:

In this demo we have 3 models (Valet, Owner and Car), and 4 tables (valets, owners, cars and drivers).

Business Rules:

The Valet (driver) can drive many Cars.
The Owner (driver) can drive many Cars.
The Car can be driven by many drivers (Valet or/and Owner).

Relations Diagram:

Relationship Details:

The Pivot table “drivers” should store the Driver ID, Driver Type and the CarID.
“driver” is a name given to a group of models (Valet and Owner). And it’s not limited to two. The driver type is the real name of the model.


from polymorphic.models import PolymorphicModel
class Driver(PolymorphicModel):


# ...
name = models.CharField(max_length=255)

class Valet(Driver):

# ...
name = models.CharField(max_length=255)

class Car(models.Model):

# ...

name = models.CharField(max_length=255)
drivers = models.ManyToManyField(

Store Records:

# Create relation between driver (Valet/Owner) and Car.
owner.cars.add(car1, car2)
# Create relation between Car and driver (Valet/Owner).
car.drivers.add(owner, valet)

Retrieve Records:

# Get driver (Valet/Owner) Cars
# Get Car drivers (Valet and Owner)

I also highly recommend to read the article, that describes polymorphic many to many relationships with another django package (django-gm2m).

Thanks for reading and stay in touch.

Django ORM Relationships Cheat Sheet was originally published in Hacker Noon on Medium, where people are continuing the conversation by highlighting and responding to this story.

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The Evolution of Mixed Reality Avatars

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Our world will become filled with actors — virtual characters that know us better than we know ourselves

Update: MagicLeap announced a virtual character demo:

Extended Reality will breath fresh air into the stale experience of using mobile apps. One of the most popular app genres — social apps — will be the first to be changed by this paradigm shift. We can see hints of the upcoming changes today. For instance Instagram already has virtual humans which attract over a million followers: Lil Mequela

In China there are online celebrities who make over $10,000,000 a year broadcasting their lives via handheld cameras to paying subscribers. These streams will soon be popping out of the tiny restrictions of the mobile screen and appearing as holograms, dancing in your living room. The stage is then set to make take these mass broadcasts and make them individually tailored to each paying subscriber — with each performance being customised by A.I.

The use of Extended Reality together with A.I. mixes together to make a brilliant new show, broadcast 24/7 with you as the star, surrounded by your favorite celebrities.

Welcome to the future of TV.

Japan is firmly ahead in this future with the fictional character, Hatsune Miku, already being adored by fans and appearing all around the world in a holographic form:

The target audience of these Mixed Reality broadcasts is bypassing the classical Otaku — the geek who sits alone and only interacts with girls in computer games — to turn the heads of all youtube viewers of all ages. The future of celebrity broadcasting, and hence influencer marketing, will be a customised, ultra relevant, personal stream.

For example we can imagine youtube celebs like a virtual Beyonce coming into your house, sitting on your sofa and looking across to talk to you, asking you details about your day. This scenario has been cleverly explored in the recent film “Her”.

It will create a new form of broadcast entertainment where the stage is your living room and the virtualized actors are communicating with you in your intimate spaces. The first stage of this will be fixed hologram recordings, locked to a spot in your house via Augmented Reality.For example we can imagine youtube celebs like a virtual Beyonce coming into your house, sitting on your sofa and looking across to talk to you.The paradigm of entertainment will shift from being a distraction to being a companion.

Entertainment will shift from being a distraction to being a companion. Virtual Avatars are already capable of fantastic emotional expression ( note the virtual actor below is being driven by a human performance):

When these lifelike avatars are driven by A.I. the show will never really end. And at the end of each day the bell d’jour will be in your bedroom acting our bedroom stuff:

This next stage of streaming — where A.I is being used to manipulate generative characters will be the most interesting. This kind of entertainment will be created in your house and broadcast out of it.

The celebrity will supply the avatar and then each fan will enjoy a unique experience, depending on their environment and individual reactions. Because of this everyone will be constantly streaming experiences with their favourite characters incase something unique happens.

This kind of bi-directional mass media has never been seen before and is perfectly suited to the Mixed Reality platform. It could soon become the new way of influencer marketing — with popular stars being used to sell everything on a very personal level.

Today we already get glimpses of this future in developer demos:

It is not crazy to think in a couple of years people will live alongside these virtual avatars, using them for entertainment, companionship and more.

Combining A.I. Avatars with an algorithmic gaze will allow them to understand the context of beds, chairs, doors and help them live convincingly alongside their loyal fans.

Magic Leap seems to be at the forefront of this idea with hardware and software available to the public to make this happen today:

Amazon also recognised the importance of characters in the MR space and has pushed ahead with its Sumerian Project:

Although still young, Amazon’s Sumerian paves the way for virtual actors that can appear in VR or AR spaces and can be communicated via Alexa’s natural spoken language.

These Mixed Reality Avatars will have a view of the same room you are looking at ( either via your mobile camera, or via another camera you might install in your home for permanent A.I., which Amazon also sells): DEEPLENS

This algorithmic gaze will give virtual avatars total contextual understanding of your home and life. It is likely that these ‘bot-eye’ cameras will be installed in every room in every home for your personal AR avatars to see through. Amazon is ahead here again, as it already sells Alexa units of varying sizes — intended one for each room. It’s not beyond the imagination to assume users will be happy buying Echo Dots with cameras on for the use of home avatar systems.

For example you could put an A.I. camera in your kitchen, to watch the fridge and stove, and another by your front door to watch you come in. This would be enough for the AI driven M.R. avatar to know what you have in left in your fridge, to remind you to do the shopping, to watch what you have eaten, to tease you about your diet and even teach you to cook. And it can watch the stove whilst you are out of the room. It should do all this naturally. When the kettle is boiling the algorithmic gaze will see the steam, and the Avatar will notify me.

An A.I. camera placed on your front door will ensure your friendly avatar is always there to greet you will a big smile when you come back home. Maybe these avatars will take the shape of dogs, cats, or branded cartoon characters.

And lets not forget there are funded companies working on Mixed Reality technology that does not require the user to wear or hold any devices to see this reality, holographic projections are possible: Lightfields

Mixed Reality, with the combination of Computer Vision, A.I. and digital overlays will allow everyday human behaviours to be offloaded from your mind to another system without needing complex infrastructure to connect devices or expensive robotics to interact with humans and systems. In the near future it is very likely we will live and work alongside intelligent robots, but only in the virtual sense.

Next consider that these M.R. avatars could not only be celebrities — they could be whoever you fancy, or they could be long distance friends, deceased relatives or even clones of yourself. This technology is here today, nascent, and possible. It is one of the areas Ninjar is exploring as future use cases for M.R.

We believe the utilisation of M.R. Avatars will be for more than just entertainment, they will be customer service representatives and skilled tradesman too.

For example if you want to see how a new BMW looks in your driveway, you can just place one there via AR. ( We’ve done plenty of work on this, as you can see here: ninjar.com/work )

But A.R. is not the best sales pitch by itself, not compared to the experience of visiting a showroom and having a brand employee pitch emotionally to you about the upgrade.

M.R. avatars will become virtual salespeople.

Part of our vision at ninjar.com is that when you drop an A.R. car on your driveway you should expect a M.R. salesperson to come along for the ride. They will know what you are looking at and respond correctly — if you move your phone for a closeup of the alloys you can expect them to say “Hey, Good choice on those wheels — I can give them to you for a free upgrade…”

One argument we hear to the idea of Mixed Reality avatars is “But they can’t do anything real — they can’t touch anything… They can’t pick up a hammer and knock down a wall!”.

This is true, but then again — when was the last time you picked up a hammer or used any tool to permanently change the real world? For most of us we live in world where the physical manipulation of hardware is outdated or automated. Food is delivered pre-cooked and in disposable trays. Apartments come serviced and need little maintenance. Home based mechanical repair is a thing of the past, replaced with planned obsolescence, appliance trade-ins and annual upgrade plans. It is almost like modern life has left a void in the homes where real world tools, and robots, are no longer essential.


Mixed Reality avatars, combined with ubiquitous A.I. cameras, might be our main access to computation in the near future. They will see what we see, yet they will have the superhuman intelligence, memory and connections from the cloud. They will become so useful we will miss them when they are not there. They will look astonishingly real:

Extra Notes…

But will this be an authentic experience that people will want? We’ve learnt from mobile apps and social networks that desire is easy to manipulate. Social App designers use a technique called F.O.M.O. — Fear of Missing Out — to drive retention. This psychological trick keeps us checking social feeds for fear we might miss a post from a friend. This hijacking of user’s minds to increase retention will be strengthened further by the natural behaviours of the realistic M.R. avatars and the consideration that they will be a channel for all our important messages, friendships and potential sexual opportunities.

For example, in the world of Mixed Reality avatars, if I want to send you a message to ask you something, I can ‘send’ my avatar — my clone — over to your house to ask. And you can answer back and I will see your avatar, your clone sitting next to me. This natural interface might make today’s chat apps look ridiculously basic and is probably part of the reason why Facebook invested a hefty sum to buy Oculus. They realize the future of Social is MR.

This idea of a virtual space filled with believable avatars that hold and mediate the connections between us and the rest of humanity is and should be scary. This new interface will become the truth of our news, our friends, potential dates and all product sales and will become a powerful platform. The combination of an Information Technology, and a Social Network, along with a emotion display via realistic humans is uniquely powerful.

There are other, possibly negative, effects of surrounding yourself with MR avatars. Consider the fact that when your phone is near you, you become stupider. The findings of a study in Social Psychology publication found that the “mere presence” of a mobile — even when it is not being used — influenced simple mental performance. It was noted that when a user’s phone was in view the person did 20% worse at a given task. Imagine how lazy your mind would become when surrounded by A.I. driven avatars.

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How the Next Generation Could Take Ownership of Extended Reality Platforms

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Today’s youth is solidly rooted in a culture of social platforms, and hence controlled by them. If the Extended Reality platforms are going to be as big as we expect then the youth must be able to take control and own it.

A series of essays from exploring how living on the Reality-Virtuality Continuum will change how we live, work, love and play.


There is an interesting bias in modern culture — people are mainly hired for scientific and technical knowhow — not for humanity, morality, religion or creative talents.

This may seem a mute point, but it is leading to an unbalanced society.

As the kind of people who have an interest in numbers, measurements and processes take the best jobs and rise to become the leaders we will see a neglect in the softer, older, spiritual and emotional side of humanity.

The favoritism of abstractionism has created a neo-darwinistic pressure that selects again for even more technological genes and memes. It has given birth to a culture that is changing the world.

This is the rise of Technocracy. And it won’t stop.

We already have billions of people visually and mentally jacked in to their smartphones. Millions of users are pushed around daily by Apps as computer algorithms extort them for attention. Even with the clunky, fiddly interfaces on mobile phones we have seen the users become “the used” for much of their free time.

Tomorrow’s Extended Reality interfaces will become so seamless and natural as to not be noticeable in daily life. Yet they will affect billions of humans, animals and plants in a novel ways. The world and everything in it will become driven by the Extended Reality interfaces designed by humans but controlled by A.I.

Natural progression

This modern post-enlightenment world we live in favours the selection of individuals who can understand the complexities we keep building and evolve them effectively. From an evolutionary biologists point of view it is perhaps just an iteration of mother nature’s grand experiment. I.e. Yesterday our ancestors survived using a primitive reptilian brain. Today we compete for survival using the neo-cortex of mammals. Tomorrow it will be the use of the external, or exo-cortex of computer systems, that will be the deciding factor between extinction and continuation of everything.

It’s believed the ancient, reptilian brain drives behaviours of desire — like hunger, breeding and bonding. Whereas the new cortex is optimised to be more of an abstract prediction system, encoding signals from reality via the biological sensors and offering cold understanding via its ability to self-organise into pattern recognition systems — predicting reality before it happens. This allows the organism to create a model of minimal surprise about the outside world whilst using minimal resources like attention and hence energy. Critically in non-human organisms these two circuits are tightly bound. However in humans we’ve developed feedback systems that have no limbic resonance — no emotional guard rails to keep everything in check. Global Warming and Nuclear Weapons are simple examples of systems that have could get out of hand. Extending these control systems — the ones that don’t really care about human wellbeing — into the fabric of our deepest reality could create a dystopian nightmare.

The abstractions, simplifications and un-emotion characteristics of the modern human neocortex are becoming imprinted on the world, stamping over all the natural behaviours of other species, and even frustrating our own primitive ancestral functions. Modern day psychologists are questioning if the slide into a more virtual, digital way of living is hurting us, both individually and collectively.

The extension of reality away from the natural world and into the digital is the due to emergence of the exo-cortex. The deep concept of general artificial intelligence will use all reality — and all the human and artificial minds wishing it — as a cognitive medium. It is up to its creators, us, if it should be kept in line with our natural values or be allowed to supersede everything.

Nowhere is this march into a valueless culture more evident than with the rise of computers in our world, and soon with the ubiquity of Extended Reality in our lives. Let’s look at how this might change us.

Social culture and class

At birth, you are what you are born with. The external environment can then trigger or silence genes to express latent characteristics. After nurture takes over many of us construct a suit of behaviors to show or hide our natural gifts and disadvantages. We create and join cultures — shared histories that affect our feelings and sense of belonging. These social cultures group us with other people who respond with a predictable sensitivity to a guarded range of environmental stimuli. Society, Cultures and Class allow people to reach a place of minimal surprise when they surround themselves with similar minds.

But because these cultures are “made-up” mental constructs they can be designed to include or exclude any portion of the population at will. It is the agreed perception of acceptance that creates social reality.

For example, you can be accepted into a group like the “Working Men’s Football Club” if you display the correct response to the stimuli of beer, football and fighting. However the “Elite Wine Tasting Club” would probably favor members who could respond appropriately to the robustness of a clay-soiled Tempranillo. Seen this way, each social interface is a gate of expected responses for set of certain stimuli.

Yet stimulus response, leading to behavior, and thus all social culture, is still held on a leash by our genes and mediated by perceived, agreed reality. But what happens when the reality is no longer a single vista — but one that can become extended, distorted and manipulated before being broadcast to the individual? This is the current state of political subterfuge, with campaigns from Cambridge Analytics offering some insights. Has it always been this way? Has the truth always been stretched?

Birth rights and caste

The world currently lives with many extensions of reality.

For example the Hindu caste system puts people into prescribed classes according to their occupation. Specifically it links a person’s occupation to the piece of flesh a deity used when making that occupation during Creation. The ‘better’ the piece of flesh, the higher the class of the worker ( with the feet of Purusa being used to make the Shudras, or working class). The English aristocracy divides people by who their grandparents married. The Nazi movement divided people by those who the great-great-grandparents were.

Most of these culture systems assume that the capabilities of a person are immovably biased to their birth given genes. This foundation was seen as so solid as to fix the boundary of an entire lifetime before, even before the person had a chance responded to any stimuli and show behavioural norms. (let alone had chance to express dormant genes, receive new genes from viral infections or edit a genome with Crispr). Many existing cultural system assert social immobility and keep the experiences of one class beyond the horizon of the other.

Culture can been seen as a subjective distortion applied to physical reality, and it objectively causes suffering in millions of humans.

This segregation of reality, has built massive, imaginary walls between the have and have-nots, imperialists and natives, theists and infidels, democrats and liberals, the 1% and the rest.

Historically our cultures have told us to look for indicators like skin colour, breeding, parental occupations and other differences and we have been taught “We are similar, it is good. They are different, it is bad”. And thus the gulf widens between societies, cultures, countries; conflict increases and global suffering is increased. This innate behaviour of humans to form tribes of war has been linked to infection and immunity. It makes sense to keep away from new people who might carry new germs or viri that could harm you. But with the advent of the technologies like VR (and medicine) these fears are unwarranted.

Extended Reality will has the power to destroy all the prejudices of the past. It will be a great social leveller — every human and godlike experience is available. And a great spiritual dehumaniser — you can no body and can just be a metaphysical entity.


Extended Reality will be will be an equalizer for humanity. It allows anyone with a headset to experience the life of The Others. For instance will be able to see through the eyes of an Arabian Billionaire — to live in a palace with 30 rooms, and visit the Hareem every day. Or live as the poorest on earth, with nothing and no-one around.

It is possible to spend real time in any place and taste the hard reality of being present. Any location or lifestyle is easy to experience. Building Palaces in VR is as easy as building Gulags.

Extended Reality can also change the clothes you wear, the body you move, and the way people respond to you.

For Instance, the VR Apps “We Wait” and “Clouds of Sidra” allow you to be part of the Syrian refugee crisis in a personal way. You are placed there, on a beach in Syria, without a means of escape. There are people, humans just like you, all around, all worried and waiting.

It is impossible to come away from these VR experiences without being changed.

“You weren’t there, man” became a popular meme after the Vietnam War to offer a measure of distance between the reality of war and the thoughts of non-vets of what it must be like. VR allows everyone to ‘be there’. Wherever, or whoever there is. All the VR experiences let you see the world of the others from a personal, social vantage point. After all it is still you doing the experiencing, and it is easy to be shocked. You can see what it’s like to be an ethnic minority in a racist world and experience how it feels to be stared at. How it feels to be an attractive lady walking through Brooklyn, abused by cat calling suitors. Or how it feels to be a peadophile and struggle with desire and morality.

Extended Reality will allow a new space for meeting with people — a place where pre justices won’t makes sense. In the virtual world people can have any colour, any voice, belong to any group. Just like with the globalisation of the internet — it will be a fresh start for many and a rebalancing of attitudes.


Whilst class definitions provide the walls to lock down inequality, education brings the sledge hammer against these divides. Once a privilege, now a right, education is a levelling force. And VR not only promises mass education accessible to all, but also brings a lifetime of ambient learning. Whereas learning was once available only via tutors or indirectly via libraries or the internet, it will soon be all around us in Digital Reality.

Education was a luxury — and travelling to schools, buying books and paying for teacher performances was a huge cost. VR can virtually eliminate all these overheads through scale of economy. No longer do kids need to travel anywhere. Books are just digitally displayed on the table where they sit. And one teacher’s excellent performance can be broadcast to everyone, repeatedly. Even the interaction between students and holders of knowledge can be replaced via AI — usign chatbots and virtual interactions.

Convergence of morality

The entension of reality into a digital canvas will just bring morally-positive cultural reforms. The web is hard to police. Over 20% of visible web traffic is violent pornography. And the web is getting darker. Innumerable spaces exist for illegal content like snuff movies and, questionably, worse content. VR worlds are even harder to police. VR spaces will let you not only view, but commit acts of murder, rape and torture.

These first-hand experiences are available to everyone. You can plan and execute virtual bombings in public places. See the world burn for fun. It is not even up for debate what (im)moral experiences should be banned, if any, because few will listen. The moral landscapes available to the VR world will be as open as its creator’s minds, and available to all. The counter-culture to an idyllic digitally enhanced reality could be a very violent and destructive one.

Manipulation of morality

Our shared reality could also be manipulated by dark agents in ways more subtle that today’s subconscious advertising. For example the Cinema Industry was prohibited from showing 25ms images of popcorn spliced into films just before the intermission break, as it worked too well.

The Extended Reality space is not under this legislation and hence providers could show microsecond images or audio tricks to divert human behaviour. Manipulation of the mind, by using algorithms capable of starting a limbic resonance with the human endo-chemical system, is already commonplace in Web based media — and is inevitable in the Extended Reality space.


Society needs countercultures to test the status quo. Youth is driven to countercultures. Great movements of the world like Buddhism, Christianity, Special Relativity (and arguably Facebook) were all created by young people fighting the establishment.

Today’s youth is solidly rooted in a culture of social platforms, and hence controlled by them. If Extended Reality platforms are going to be as big as we expect then the youth must be able to take control and own them.

They must not let the global corporations, the success of capitalism or the history of politics decree what can and cannot be done with these transformative tools. They must build their own platforms and not be tempted by the free social networks that are locked into surveillance and advertising.

The cost of freedom is individualism. If you do not control your reality you will lose the power to execute your will.

As the big platforms roll out their extensions on reality we expect to see the same playbooks being used. But we should be careful to not let Apple force us to only use their ‘prescribed’ walled-garden reality. We should not let Facebook trick us into signing a contract which gives them all the rights to reality. And we should not let google give us a free digital world — in exchange for them selling your data for ads. The Extended Reality we are creating should remain open and free from techo-fascism.

Whoever controls this new reality will be more powerful than any currently existing government. Extended Reality will become the preferred reality for the world (most of us prefer it already).

It is likely the next counter-culture will build its own realities and its own economies. Digital Reality will break the rules. After all, the extensions we are building to reality will not follow the laws of physics. AR Graffiti will hover in mid air. Gangs will their change skin colour and race at will to show allegiance to a new kind of Kekistan. This disobedience to classic reality will beg questions of societal norms. The youth might begin to ask why old people used to swap pockets of dirty paper for temporary and wasteful objects.

XR, What is it good for?

As noted above, we already live in a classic world of extended reality. The traditional cultures we keep in our minds create exclusive societies — virtual walls to exclude other people from entering. These cultures used to take a long time to bring into existence, and have slowly been passed down through generations of the population. But with the rise of digital tools we are sharing new subjective realities, which is creating new human cultures at a fantastic rate.

And this is only the beginning of the beginning.

The next 10 years will dwarf the previous 10 in terms of the changes that humans will see. And most of this will happen in an Extended Reality.

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How the Next Generation Could Take Ownership of Extended Reality Platforms was originally published in Hacker Noon on Medium, where people are continuing the conversation by highlighting and responding to this story.

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Transforming Healthcare: Blockchain based Medical prescription tracking

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credtis — google.com

The directions in which blockchain technology is evolving, health care holds a prominent position. And there are a number of good reasons for its prominence. Companies in healthcare and other industries are already testing waters and developing solutions on Blockchain.

The MediLedger Project, backed by a group of companies that includes pharma giants Genentech and Pfizer, has successfully piloted a program that uses blockchain to track medicines. They aim to track the entire supply chain of medicine from the manufacturer uptill the patient.

Blockchain technology is seeing great success in real-world applications that utilize supply chains. Given the very nature of the immutable and distributed ledger enabled by blockchain, the potential for using the revolutionary new technology for tracking purposes is immense. With the healthcare industry now being highly digitised and consequently suffering from data-fatigue, using a blockchain based system makes sense to keep track of this immense volume of data and providing the sector with much-needed relief.

Prescription tracking is a very good use-case for deploying a blockchain-based solution. As digitised patient information is still not utilized to the best of its abilities and results in procedural repetitions incurring both costs and time, a decentralised medical prescription tracking system can help in streamlining the process. As per the National Sample Survey Organisation (NSSO), between 2000–2014, while the GDP per capita based on purchasing power parity (PPP) grew by 121%, the average medical expenditure grew by 176%. That’s almost 60 percentage points more. Reportedly, switching to a digital set-up is projected to save nearly $400 billion annually.

Thus, by the implementing a digital, blockchain-centric solution, all the different parties involved stand to reap the benefits, in terms of time, money as well as better organization of the valuable healthcare data.

A project involving medical prescription tracking via blockchain can be implemented using the Hyperledger Fabric platform, an open source enterprise-grade permissioned distributed ledger technology (DLT) platform, designed for use in enterprise contexts. By hosting multiple nodes on the Fabric blockchain, the various parties involved can be connected, namely the hospitals, the pharmacies, e-pharmacies, and the patients. The pilot based on the same Fabric chain can be made accessible for each involved network participant through the use of applications; customized both in implementation as well as design as per the pertinent user. Furthermore, in terms of scalability, the Hyperledger Fabric can handle 1000 transactions per second on an average.

A Web-based App for doctors working in the connected hospitals as well as the participating pharmacies and e-pharmacies can be deployed. The doctors can upload a patient’s prescription data via the App while pharmacies and e-pharmacies can access that data and send notifications to said patient if the prescribed medicines are available in the pharmacy. Notably, in many cases, such as long-term users of particular meds, say those prescribed to heart medication, can be reminded to get refills. For patients, Android/iOS apps can be developed and made available. This way, patients can check out pharmacies near to their location along with medicine availability. Moreover, a crypto wallet can be incorporated into the app, allowing patients to spend tokens via their mobile app to make purchases. As patients will have a clean and simple way to access their digital records while having complete autonomy, they will have their complete medical history at their disposal. Moreover, if need be, they can give access to other doctors without having to repeat the process of conveying relevant information.

The system will work in the following fashion:

  • Upon a hospital visit, the concerned doctor will upload the patient’s prescription data post-diagnosis. Using Fabric’s private transaction feature, the hash of this data will be added to the blockchain.
  • Keeping in mind that patient data is highly confidential, it will be kept private and access will only on a request basis and enabled only for concerned participants. This will be achieved via implementing a solution such as a zero-knowledge proof. (In cryptography, a zero-knowledge proof or zero-knowledge protocol is a method by which one party can prove to another party that she knows a value x, without conveying any information apart from the fact that she knows the value x )
  • Doctors will be able to see previous medical prescriptions of the patient with their permission and proceed accordingly. This will be especially useful when specialists conducting tests, diagnosis or administering treatment need to know specifics from the patient history like allergies or existing conditions.
  • Pharmacies and E-Pharmacies will be able to use this data in conjunction with their inventory reports and generate new reports based on market demand.
  • Data collected through this system can also be utilised for further research and development, without ever compromising patient privacy.

Use Cases –

  • Eliminating the need to carry prescriptions
  • Reducing the number of orders getting rejected due to unclear or invalid prescriptions
  • Enables user to get all prescriptions from one platform
  • Eliminate Substance abuse
  • Authentic and Audited medical records
  • Avoid medicine frauds

Thus, as evident by the blockchain-based medical prescription tracking system described above, better management of data can vastly improve the healthcare industry. In the highly digitised world so reliant on a data-driven economy, blockchain can help make lives easier.

For more information and to explore the solution in detail, connect with Quillhash Technologies. Quillhash Technologies is working extensively in multiple sectors to improve efficiency in operations and functioning of Enterprises through Blockchain technology.

For further discussion and queries on the same topic, join the discussion on Telegram group of Quillhash — https://t.me/quillhash

. . .

About author —

Mithil is a serial blockchain entrepreneur who has co-founded ‘QuillHash’ — an enterprise blockchain services company working on multiple public and private blockchains, which is recently recognised amongst most promising blockchain services companies of India. Mithil is an avid researcher of blockchain’s use cases in multiple industries and key-note speaker. Through Quillhash, his team has built solutions for Enterprises in Retail, Healthcare, Telecom, Logistics and Supply chain domains.

For more information, Follow Mithil Thakore on Linkedin, TwitterQuora.

For more articles from Mithil Thakore , Follow him on medium —

Mithil Thakore — medium.com

References –

[1] Source: https://www.livemint.com/Opinion/RvUV41x58smoFrIxMBQg0I/How-lack-of-medical-history-online-is-killing-healthcare-in.html

[2] Source: https://en.wikipedia.org/wiki/Zero-knowledge_proof

Transforming Healthcare: Blockchain based Medical prescription tracking was originally published in Hacker Noon on Medium, where people are continuing the conversation by highlighting and responding to this story.

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Kraken Is Valued At $4 Billion, And Bitcoin Tops Google Search In 2018

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The State of The Market — December 13, 2018
BTC: $3,440.26 (-1.17%)
XRP: $0.304427 (-1.03%)
ETH: $90.52 (-0.44%)

After a few action-packed days, the market is relatively calm today. Bitcoin is trading above $3,400 and is not expected to crash below $3,000 anytime soon. With a few more days left for 2018, a short-term rally is possible as institutional platforms launch. The market changed by just $1 Billion today. Dentacoin (DCN) is up by nearly 18%, making it the top gainer in the last 24 hours.

In other news, Basis, a stablecoin which raised $133 million from Alphabet’s venture capital arm GV, Baincapital Ventures, Andreessen Horowitz and others, is closing its doors due to regulatory issues, according to The Block. Basis plans to return most of the funds it raised. Also, Allianz Global Investments (Allianz GI) CEO Andreas Utermann has called for a ban on Cryptocurrencies. He said regulators should outlaw cryptocurrencies because it has wiped out people’s savings.

1) According to a recent report from Finance Magnates, American cryptocurrency exchange Kraken is considering a private offering. It has already sent out emails to its high-value customers about the investment opportunity. The exchange is seeing a valuation of $4 Billion, with the minimum investment size being $100,000. Kraken has employed a 3rd party service to take care of running accredited investor checks, execute transaction documents and funding of investments. Founded in 2011, Kraken is one of the oldest cryptocurrency exchange. (Read More)

2) Data from Google Trends shows that “What is Bitcoin” and “How to buy Bitcoin” ranked among the top questions people asked Google in 2018. Both phrases ranked highly in global and U.S. Google searches and it appears that more people were interested to learn more about Bitcoin than searches for Donald Trump and Barack Obama. To date, people in the U.S. remain more intrigued by Bitcoin than the Russian collusion investigation of the Trump administration and this comes even as Bitcoin price has dropped by more than 80 percent this year. Market analysts have attempted to correlate Bitcoin search activity to the digital assets price action and previous studies concluded that spikes in Bitcoin activity corresponded with Bitcoin price rallies. (Read More)

3) A new report issued by the Cambridge Center for Alternative Finance suggests that the number of “newbies” entering the crypto space in 2018 practically doubled from the numbers listed for 2017 despite bitcoin’s record drops. Though some analysts predict the Bitcoin to fall further, the data shows that Bitcoin is potentially in line for another rally. However, the study confirms that bitcoin is still largely being used for investment purposes rather than for commerce or making purchases. Besides, volatility still remains an issue for Bitcoin, among others. (Read More)

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Kraken Is Valued At $4 Billion, And Bitcoin Tops Google Search In 2018 was originally published in Hacker Noon on Medium, where people are continuing the conversation by highlighting and responding to this story.

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